One of the most important services that HWG Farms performs for the Pakistan sugar industry is the breeding of new, hardier and better yielding varieties of commercial sugarcane. Most of the sugarcane grown in Pakistan is bred by HWG Farms. Improvement in yield and sweetness (ccs) is perhaps the single most significant way in which sugarcane farms can increase their profitability and maintain their competitiveness. A substantial percentage of HWG Farms resources focus on the delivery of better canes to industry through the Plant Improvement Program. In the last several years, resources have been applied through the HWG Farms biotechnology team to investigate how understanding sugarcane at a molecular level can improve profitability and sustainability.